Brief Description:
Celebrating the 75th anniversary of the original landmark bestseller, this new edition is an up-to-date adaptation of Carnegie's timeless prescriptions for the digital age. This book is a must-have guide for anyone who wants to find success on Facebook, LinkedIn, Twitter, and any social media format today and in the future.

Table of Contents:
Why Carnegie's Advice Still Matters -- Part 1. Essentials of Engagement -- 1. Bury Your Boomerangs -- 2. Affirm What's Good -- 3. Connect with Core Desires -- Part 2. Six Ways to Make a Lasting Impression -- 1. Take Interest in Others' Interests -- 2. Smile -- 3. Reign with Names -- 4. Listen Longer -- 5. Discuss What Matters to Them -- 6. Leave Others a Little Better -- Part 3. How to Merit and Maintain Others' Trust -- 1. Avoid Arguments -- 2. Never Say, You're Wrong -- 3. Admit Faults Quickly and Emphatically -- 4. Begin in a Friendly Way -- 5. Access Affinity -- 6. Surrender the Credit -- 7. Engage with Empathy -- 8. Appeal to Noble Motives -- 9. Share Your Journey -- 10. Throw Down a Challenge -- Part 4. How to Lead Change Without Resistance or Resentment -- 1. Begin on a Positive Note -- 2. Acknowledge Your Baggage -- 3. Call Out Mistakes Quietly -- 4. Ask Questions Instead of Giving Direct Orders -- 5. Mitigate Fault -- 6. Magnify Improvement -- 7. Give Others a Fine Reputation to Live Up to -- 8. Stay Connected on Common Ground -- Notes.

Brief Description:
An up-to-the-minute adaptation of Dale Carnegie's timeless, commonsense approach to communicating. In today's world, where more and more of our communication takes place across wires and screens, Carnegie's lessons have not only lasted but become all the more critical.

Biographical Note:
Dale Carnegie (1888-1955) described himself as a "simple country boy" from Missouri but was also a pioneer of the self-improvement genre. Since the 1936 publication of his first book, How to Win Friends and Influence People, he has touched millions of readers and his classic works continue to impact lives to this day. Visit DaleCarnegie.com for more information.

Marc Notes:
Copyright date 2011.;Includes bibliographical references.

Publisher Marketing:
An adaptation of Dale Carnegie's timeless prescriptions for the digital age.

Contributor Bio:Carnegie, Dale
Dale Carnegie (1888-1955) described himself as a "simple country boy" from Missouri but was also a pioneer of the self-improvement genre. Since the 1936 publication of his first book, How to Win Friends and Influence People, he has touched millions of readers and his classic works continue to impact lives to this day. Visit DaleCarnegie.com for more information.